Gel Blaster, Inc. is an Austin-based consumer experience company, revolutionizing the way the world thinks about toys, play and getting out there! We value out-of-the-box thinkers, problem solvers, and good vibes. We build our team intentionally with culture, diversity, and integrity at the forefront of every decision.
Our Vision: To foster a global movement that heals the world through play.
Our Mission: Our mission is to get kids outside playing.
Our Purpose: We exist to nurture the playful spirit of children and awaken the inner child within us all.
Who YOU are:
We are seeking an experienced Graphic Designer to join our fun, playful and fast-growing team. This position will report to our Chief Marketing Officer.
What You’ll Be Responsible For:
Develop and execute visual concepts for marketing campaigns that align with the brand's identity and target audience.
Create visually appealing product packaging, including labels, boxes, and bags, that stand out on shelves and attract customers.
Design and produce marketing materials such as brochures, flyers, and catalogs that showcase the brand's products and services.
Produce high-quality digital and print ads that effectively communicate the brand's message and generate sales.
Design and maintain the brand's website, ensuring it is user-friendly, visually appealing, and up-to-date.
Develop and produce social media content that resonates with the target audience and promotes brand awareness and engagement.
Collaborate with cross-functional teams to develop and produce in-store displays and signage that promote the brand's products and services.
Create and maintain style guides that ensure consistency across all brand communications and materials.
Produce visual assets for email marketing campaigns, including newsletters, promotions, and announcements.
Design and produce packaging materials for direct-to-consumer shipments, ensuring they are secure, on-brand, and visually appealing.
Collaborate with product teams to design product labels and packaging that comply with regulatory requirements and effectively communicate product information.
Manage and maintain the brand's digital asset library, ensuring all assets are up-to-date, organized, and accessible.
Attend trade shows and events to create marketing materials and visuals that support the brand's presence and generate leads.
Continuously research and stay up-to-date on the latest design trends, techniques, and technologies.
Collaborate with marketing managers to develop and execute seasonal and promotional campaigns.
Review and approve proofs from vendors to ensure accuracy and quality of production materials.
Manage relationships with external vendors, including printers, photographers, and illustrators.
Participate in brainstorming and ideation sessions to generate new marketing concepts and ideas.
Conduct usability testing on website and digital marketing materials to ensure a positive user experience.
Continuously seek feedback from customers, colleagues, and stakeholders to improve the effectiveness and impact of marketing materials and communications.
What You Are Great At:
You have a strong work ethic and are able to work quickly and efficiently with close attention to detail, and demonstrate an ability to create original, compelling designs across a variety of media
What Makes You The Ideal Fit:
We need someone who is fast-paced, detail oriented and is able to stay on-brand, while pushing their creative potential.
Must be authorized to work in US without sponsorship.
Gel Blaster, Inc. proudly offers highly competitive compensation and benefit programming as a way of thanking you for all you do, bringing to bare your experience, talent, skill, expertise, knowledge, proven capabilities, and potential. Our programming includes:
Medical, Vision, and Dental Insurance (eligible upon 60-day employment)
Term Life Insurance
401(k) with Employer Match
15 Paid Holidays
Ping Pong lessons on site and game room
Flexible Scheduling and Hybrid Work Week
Rolling Wellness Perks, i.e. 90 Day Yoga Membership, Office-Based Masseuse, Team Wakeboarding Sessions and On-Site Group Workouts
Beautiful Office Environment with Lake Views and Lawn Access
Opportunities for Professional Development
Join one of the fastest growing brands to hit the toy industry and play a key role in the continued success of our team at Gel Blaster!